# ForecastBooked

> ForecastBooked watches the National Weather Service (NWS) forecast for the ZIP codes an HVAC or plumbing shop serves. When a freeze, heat or storm trigger fires, it builds a ready-to-review marketing kit for the shop's own opted-in customers. Made by Volado Labs. Status: live at forecastbooked.com (launched Oct 20, 2026).

## How it works
- A shop adds its service ZIPs, trade (HVAC or plumbing), phone and booking link.
- A scheduled job checks the NWS forecast and active alerts for each ZIP every 3 hours.
- Triggers (default thresholds; Pro and Multi-location plans can change them):
  - First freeze: the first forecast night of the season with a low of 32°F or colder, or an active NWS Freeze Warning or Hard Freeze Warning (fires once per ZIP per season).
  - Hard freeze: a forecast low of 28°F or colder.
  - Extreme heat: an NWS heat alert, or a forecast heat index of 105°F or higher.
  - Storms: NWS severe thunderstorm, tornado and winter storm watches and warnings, plus blizzard and ice storm warnings.
- Each kit has a customer email, an SMS script, a Google Business Profile post and a social caption. Pro and Multi-location kits add a 1080x1080 graphic.
- Kits are for customers who opted in. Emails include an unsubscribe link and an address placeholder; SMS scripts end with "Reply STOP to opt out".
- Delivery: forecasts are checked every 3 hours. When a trigger fires, the kit appears on the shop's private kit page (linked from setup and checkout), ready to copy, with the graphic as a PNG download. Emailing shops when a kit is ready is not switched on yet.

## Data
- Forecasts and alerts: NOAA/National Weather Service (api.weather.gov), used as published.
- First-freeze city pages: NOAA NCEI U.S. Climate Normals 1991-2020.
- ForecastBooked is not affiliated with or endorsed by NOAA or the NWS.

## Pricing
- Starter: $19/month, 1 service ZIP, text kits.
- Pro: $39/month, up to 5 ZIPs, graphics, custom trigger points.
- Multi-location: $79/month, up to 20 ZIPs.
- 14-day free trial; card required at checkout.
- Cancel any time in the Stripe billing portal (or by email). Canceling during the trial costs nothing; after a charge, the plan runs to the end of the paid month.
- Refunds: email hello@forecastbooked.com within 7 days of a charge for a full refund.
- The site's main button starts the 14-day free trial.

## What it does not do
- It does not send messages for the shop, run ads, or buy or rent contact lists. Shops send kits to their own opted-in customers.
- Kits help shops plan ahead. They are not emergency alerts.

## Pages
- [Home](https://forecastbooked.com/): how it works, triggers, plans, waitlist
- [Pricing](https://forecastbooked.com/pricing)
- [First freeze dates by city](https://forecastbooked.com/first-freeze): NOAA 1991-2020 normals for 46 cities, each with its own page
- [How triggers work](https://forecastbooked.com/how-triggers-work): the exact trigger rules and check frequency, generated from the engine settings
- [FAQ](https://forecastbooked.com/faq): triggers, data source, plans, trial, cancel and refunds
- [ForecastBooked vs WeatherAds and WeatherCue](https://forecastbooked.com/vs/weatherads-weathercue): how the three differ, with WeatherAds and WeatherCue facts from their own pages (checked Oct 19, 2026)
- [Freeze Watch vs Freeze Warning vs Frost Advisory](https://forecastbooked.com/guides/freeze-watch-vs-warning): what each NWS cold alert means, why Hard Freeze Warnings were folded into Freeze Warnings (Oct 1, 2024), and why frost/freeze alerts stop after the local growing season (weather.gov, read Oct 20, 2026)
- [Terms](https://forecastbooked.com/terms): billing, trial, canceling, 7-day refund
- [Privacy](https://forecastbooked.com/privacy)

## Contact
- hello@forecastbooked.com